Advertisement – Death of Creativity.

The first advertisement we ever listened to as kids must  be 'கோபால் பற்பொடி' Gopal Toothpowder ad. The ad lasted probably ten seconds with just one line. இந்தியா இலங்கை, மலேசியா சிங்கபூர் ஆகிய நாடுகளில்  மக்களின் பேராதரவு பெற்ற  பல்பொடி, "கோபால் பல்பொடி". "The only toothpowder which has people patronise in India, Sri Lanka, Malaysia and Singapore is Gopal Toothpowder." This ad... Continue Reading →

Ads, Airline Food & After Mint..

"In our factory, we make lipstick. In our advertising, we sell hope." -Peter Nivio Zarlenga What is the greatest invention of the industrial era? Mr. Lee Kuan Yew or LKY, the father of Modern Singapore Nation State believed it is the Air Conditioner. The reason for his choice was simple. The comfortable life we live,... Continue Reading →

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